The following is an excerpt from my piece “From Nada to Prada: Soo Joo Park” on The Style Con:
Unless you’ve been living under a rock with scant access to magazine stands or high-speed Wi-Fi, you’ve probably heard of Soo Joo Park. The Korean-born, California-bred model made it big in the fashion world in 2013, following a we-don’t-fuck-around bleaching of epic proportions. The result? A new-and-improved Soo Joo, rocking an elfin, Orlando Bloom circa Lord of the Rings vibe — you know, if Orlando Bloom was a lady babe who looked bangin’ in Chanel. But torching her strands within an inch of its life seems a tiny price to pay for the success that came as a result. What girl wouldn’t risk getting her hair a little crispy in exchange for Chanel and Tom Ford campaigns?
JENNY BAHN 